I was thrilled to work with Glassnote Records & Crunchy Tomatoes to direct five music videos for Edie Bens' debut EP, 'Playing Pretend.'
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I worked with Edie & the label to develop the the videos from Edie's initial concepts, and to create a consistent visual style that would carry through all five videos and match her identity as a performer. We wanted to keep things simple and personal, with the focus firmly on the artist.
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BTS photography by Benjamin White
We shot over the course of two weekends near Edie's home town of Swansea, with the sun-soaked Welsh coast providing a gorgeous backdrop for 'Head over Heels', a simple one-take ankle-deep in the sea.
It was great fun to create variety between the five videos, while also making them feel connected and of a single piece. In 'Therapist', we're in the passenger seat with Edie for a joyride through the Welsh countryside; 'Had You Never Gone Away' is filmed as a series of slowly zooming vignettes. 'Cashmere Sweaters' is more impressionistic, with a nearly-overflowing bath and a guitar shattering in the headlights of a car.
The final song, 'Don't Love You Anymore', is the most complex, as we follow Edie baking a cake and throwing a party in order to break up with her boyfriend.
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I directed and camera operated, and also edited & colour corrected the final products. The team at Crunchy Tomatoes and Glassnote Records were a joy to work with - it was a very creative and collaborative process.
As in-house videographer for the University of Reading I have shot & directed a wide range of video content for the marketing department.
Live where the life is was conceived as a promotional film for the on-campus accommodation option, but we also took it as an opportunity to extoll the virtues of University life in general, particularly after the return to work/in person teaching after COVID-19 lockdowns were lifted.
I was very pleased to be recognised with the 'Best In-House Online Production' award at the national ACPME awards in 2021.
Live where the life is was conceived as a promotional film for the on-campus accommodation option, but we also took it as an opportunity to extoll the virtues of University life in general, particularly after the return to work/in person teaching after COVID-19 lockdowns were lifted.
I was very pleased to be recognised with the 'Best In-House Online Production' award at the national ACPME awards in 2021.
Selected other projects for the University of Reading:
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SHORT FILMS
I have directed two short films and been involved in the production of several others, typically as cinematographer.
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